Insight into the making of Tourneur Goods and the thought process behind building a business from scratch.
Nearly a year ago, we embarked naively and optimistically into building Tourneur Goods with the goal to make and sell thoughtful products that embody utility, craftsmanship, and style.
I just want to share our suppliers to help make your lives easier if you’re ever looking to start a similar endeavor.
| Name | Service | Purpose | Cost |
| Domain Registration | Namecheap | Namecheap handles domain registration for Tourneur. | $10/year |
| Ecommerce Platform | Shopify | The store, checkout flow, and this blog is powered by Shopify, which is very easy to set up and maintain, but rather expensive. | $79/month |
| Multi-Carrier Shipping | Shippo | We purchase all our shipping labels through Shippo and track deliveries with their dashboard. It's cheap and easy to use. | Per-label |
| Email Marketing | Mailchimp | The newsletter and automated cart recovery emails are sent using Mailchimp. | Free |
| Advertising | We advertise on Google Shopping Campaigns to reach shoppers who are looking for our products. | $250/month | |
| Advertising | Facebook / Instagram | We use Facebook powerful targeting to reach potential customers on Facebook and Instagram. | $250/month |
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| Packaging Mailer | Amazon | We use a white jumbo tyvek. It looks great, is extremely durable and lowered our shipping by $3. | $2.25/envelop |
| Tissue Paper | Nashville Wraps | We use white premium tissue paper to wrap the jackets and hold a thank you card. | $141.08/960 sheets |
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| Letterpress Printing | Logos Graphics | All of our printing is expertly handled by Logos Graphics in San Francisco. | $400/200 each |
| Payment Transfer | TransferWise | We pay international suppliers using TransferWise, which is much cheaper and easier than using a bank. | - |
| Accounting | Wave | We use Wave for simple accounting. | Free |
| Accounting | Expensify | We use Expensify to keep track of all our credit card expenses related to Tourneur. | Free |